Posts Tagged As: Ford
March 13th, 2008
Earlier this week, the American Family Association, declared victory in changing the advertising policy at Ford Motor Company and it’s various brands.
At that time the response from Ford, while encouraging, was not adequately specific to assure me that no agreement had been made or that Ford would continue its relationship with it gay market. But Jeff Bercovici at Conde Nast’s Portfolio.com has contacted Ford and reports the following comments:
But Ford spokesman Jim Cain insists the automaker had made no such promises. “I can tell you there was not a negotiated settlement to this boycott,” he says, sounding somewhat mystified by AFA’s triumphalism.
While Ford has scaled back some of the marketing and philanthropy AFA objects to, any such decreases were merely part of a broader retrenchment in response to dismal market conditions, says Cain. “We’ve been in real financial difficulties. There’s been reduced spending in lots of areas.”
But, he adds, Ford continues to be involved with groups such as PFLAG and Human Rights Campaign, both of which agitate for gay marriage.
I will take the Ford spokesman at his word. And I will watch to see whether any increase in performance at Ford Motor Company will result in the resumption of marketing and philanthropy towards the gay community.
March 11th, 2008
Two years ago this week the American Family Association declared that they and their anti-gay allies would boycott Ford Motor Company. They had made demands on Ford – which they thought were being met – until gay groups convinced Ford that homophobia would not stand unchallenged. Ford did not want to be portrayed as caving to a campaign of bigotry.
The boycott was called after Ford reneged on an agreement with American Family Association to stop funding homosexual groups which promote homosexual marriage.
Specifically, AFA had insisted on the following:
1. Ford would not renew current promotions or create future incentives that give cash donations to homosexual organizations based on the purchase of a vehicle.
2. Ford would not make corporate donations to homosexual organizations that, as part of their activities, engage in political or social campaigns to promote civil unions or same-sex marriage.
3. Ford would stop giving cash and vehicle donations or endorsements to homosexual social activities such as Gay Pride parades.
4. Ford would cease all advertising in homosexual websites and media outlets (magazines, television, radio) in the U.S. with the exception of $100,000 to be used by Volvo. The Volvo ads would be the same ads used in the general media and not aimed at the homosexual community specifically.
Now the AFA is lifting their boycott. They believe that their demands have been met.
Concerned over the claims, blogger Joe.My.God contacted Ford. He received the following reassurances (more details at his site):
The AFA has made its decision and is ready to move on. Our principles have not changed. We are committed to treating everyone fairly and with respect, including our dealers, customers and employees. Ford will continue to market its products widely to attract as many customers as possible and make charitable contributions to strengthen communities to the extent business conditions allow. Difficult business conditions in recent years have reduced our overall spending across the board.
Generally, gay bloggers seem to read in the above statement some indication that Ford remains committed to marketing to the gay community. I wish that I was so convinced.
I have found that when questions like, “Do you love me” elicit vague responses such as, “I love everyone”, the real answer is “no”. This is especially true when questions of gay rights and equality enter the picture.
You seldom find a raging homophobe or dedicated anti-gay activist who doesn’t “love the person bound by homosexuality”. Every argument against hate crimes includes “we oppose crimes against all people”. Every opposition to non-discrimination policies is phrased, “we oppose discrimination against everyone but don’t think special groups should be listed”.
So when I read non-specific vague promises of “treating everyone fairly” and “market [our] products widely to attract as many customers as possible”, my first assumption is that Ford will no longer be target marketing the gay community. If you intend on continuing advertising to gay customers, well you just say so. Ford’s statement didn’t even mention the word “gay”, much less any indication that AFA’s claim is without basis.
I believe it is still far too soon to know what has been promised or what will occur. Ford will have ample opportunity to clarify whether any concessions have been made to AFA and that all advertising in gay media will cease. Alternately, Ford could run an add next month in the Advocate.
So far I find this situation troubling. But I’m sure that by June I’ll know whether or not to take “Don’t Buy Ford” signs to gay pride.
In this original BTB Investigation, we unveil the tragic story of Kirk Murphy, a four-year-old boy who was treated for “cross-gender disturbance” in 1970 by a young grad student by the name of George Rekers. This story is a stark reminder that there are severe and damaging consequences when therapists try to ensure that boys will be boys.
When we first reported on three American anti-gay activists traveling to Kampala for a three-day conference, we had no idea that it would be the first report of a long string of events leading to a proposal to institute the death penalty for LGBT people. But that is exactly what happened. In this report, we review our collection of more than 500 posts to tell the story of one nation’s embrace of hatred toward gay people. This report will be updated continuously as events continue to unfold. Check here for the latest updates.
In 2005, the Southern Poverty Law Center wrote that “[Paul] Cameron’s ‘science’ echoes Nazi Germany.” What the SPLC didn”t know was Cameron doesn’t just “echo” Nazi Germany. He quoted extensively from one of the Final Solution’s architects. This puts his fascination with quarantines, mandatory tattoos, and extermination being a “plausible idea” in a whole new and deeply disturbing light.
On February 10, I attended an all-day “Love Won Out” ex-gay conference in Phoenix, put on by Focus on the Family and Exodus International. In this series of reports, I talk about what I learned there: the people who go to these conferences, the things that they hear, and what this all means for them, their families and for the rest of us.
Prologue: Why I Went To “Love Won Out”
Part 1: What’s Love Got To Do With It?
Part 2: Parents Struggle With “No Exceptions”
Part 3: A Whole New Dialect
Part 4: It Depends On How The Meaning of the Word "Change" Changes
Part 5: A Candid Explanation For "Change"
Using the same research methods employed by most anti-gay political pressure groups, we examine the statistics and the case studies that dispel many of the myths about heterosexuality. Download your copy today!
And don‘t miss our companion report, How To Write An Anti-Gay Tract In Fifteen Easy Steps.
Anti-gay activists often charge that gay men and women pose a threat to children. In this report, we explore the supposed connection between homosexuality and child sexual abuse, the conclusions reached by the most knowledgeable professionals in the field, and how anti-gay activists continue to ignore their findings. This has tremendous consequences, not just for gay men and women, but more importantly for the safety of all our children.
Anti-gay activists often cite the “Dutch Study” to claim that gay unions last only about 1½ years and that the these men have an average of eight additional partners per year outside of their steady relationship. In this report, we will take you step by step into the study to see whether the claims are true.
Tony Perkins’ Family Research Council submitted an Amicus Brief to the Maryland Court of Appeals as that court prepared to consider the issue of gay marriage. We examine just one small section of that brief to reveal the junk science and fraudulent claims of the Family “Research” Council.
The FBI’s annual Hate Crime Statistics aren’t as complete as they ought to be, and their report for 2004 was no exception. In fact, their most recent report has quite a few glaring holes. Holes big enough for Daniel Fetty to fall through.