NOM update

Timothy Kincaid

October 22nd, 2012

It’s been a while since we bopped over to the National Organization for Marriage’s website to see how things are going. But here’s how they’re doing:

Dump Starbucks – NOM has been dumping Starbucks for at least as far back as April, so by now anyone who is going to boycott Starbucks has pretty much already signed their pledge, leaving it peaked out at 48,382. They’ve only picked up about 3,000 signatures in the past 3-4 months. Needless to say, Starbucks isn’t trembling.

Dump General Mills – This dump was even smaller. At 24,611 individuals pledging to “look for substitutes” to General Mills brands, this is a colossal failure.

Keep the Republic and Marriage – Concerned that the world is going to discover any day now that almost every single cent they have comes from the Roman Catholic Church or one of it’s adjunct organizations, NOM started this website to rally their followers to donate and get on their list. It’s not going so well. In the three weeks that they’ve been pushing this project, they have managed to get 371 signatures on their roster, several of which are employees and Board Members.

Matching Pledge – Also about three weeks old is NOM’s double-down matching pledge. It’s doing a little better, but if their goal was to pick up small donors I don’t think they’ve done that. With one week to go until the election, NOM has raised $539,367 of their million dollar goal (bringing the total donation to $1,618,101). If we were to assume that this was related to their Republic marriage list, that would be about $1,500 per donor (an unlikely idea) so we can white off the “gee, look at our everyday average-joe contributors”.

But, then again, this is all just dressing and for show. NOM doesn’t need donors or supporters; their funding source has very very deep pockets.


October 22nd, 2012

Now that Starbucks has their “blonde” roast–which tastes like actual coffee and not what you scrape off the bottom of your pot after you left it on for four days–I will sometimes get their coffee when I am traveling. But still only if a local coffeehouse isn’t around. :)

Probably have been there more this year than in years past.

Bose in St. Peter MN

October 22nd, 2012

Here’s a little NOM update that I haven’t seen reported yet.

The home page of has been broken for at least a couple of weeks for anyone who is using Trend Micro for malware blocking.

The issue is happening, from what I’m seeing, on the home page only, because that is the only one which uses stylesheets housed at the domain When one goes to the Trend Micro Site Safety Center ( to inquire about, it’s been reporting it as “Dangerous” and “The latest tests indicate that this URL contains malicious software or could defraud visitors.”

Without the stylesheets, the home page spreads downward, making all of the page text available only after showing each item in the slideshow separately… in other words, it’s incomprehensible for people who don’t know what’s going on.

The curious thing to me, as a web developer who’s resolved glitches like this for clients, is that none of NOM’s supposed millions of supporters seem to have pointed the problem out to them, and/or, they’ve been told, but lack the combination of competence and resources to fix it.

Bottom line, it’s an odd thing for an org running multi-million dollar budgets.


October 22nd, 2012

Well – the Catholic church in particular has less deep pockets than they once had. I mean, after all, the Vatican has been running deficits for the past several years.

Paying off those abuse victims put a big dent in the finance of the Church of Rome.

And the Catholic churches all over the nation are seeing a decline in congregants. I love it!


October 23rd, 2012

But how long will John Templeton KEEP funding them? He may have the deep pockets, but if the Supremes knock down DOMA section 3, Templeton might decide he’s not getting enough bang for his NOM buck.


October 23rd, 2012

You forgot, which was their “grassroots” effort to roll back gay marriage in NY via a referendum. You may recall they repeatedly pledged to spend $2 million in NY for this campaign. Their spending has been less than $100K, and that includes direct contributions to candidates by certain of their known individual supporters. As far as I know, they have never offered any explanation as to why they have broken their promise.

Also, on the matching pledge, their totals have been updated in a manner that suggests the whole thing is a sham. I have seen that total leap up by huge amounts in less than a day. What this suggests is that they are simply taking their regular donors’ large donations and allocating them to this campaign so as to claim victory. Had this campaign really been driving many small donations, the tally updates would have looked very different.

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