September 12th, 2013
Back in July 2012, the National Organization for Marriage (theirs, not yours) decided that they would boycott General Mills due to its opposition to an anti-gay marriage amendment in Minnesota. They asked for concerned Americans to pledge to “look for substitutes” to General Mills products.
NOM held a publicity event and the American Family Association pushed the project on their “news” network, and immediately Dump General Mills got 14,000, then 18,000 and then as many as a stunning 23,054 by mid July. And we stopped counting at that point.
But now that more than a year has passed, they’re back in the news. Now Tony Perkins has become a part of NOM’s big dump. (FRC)
At Betty Crocker, the only thing they’re mixing up is their priorities. Hi, I’m Tony Perkins of the Family Research Council in Washington, D.C. If you ask conservatives, Betty Crocker’s latest promotion is a recipe for disaster. This summer, the famous dessert line decided to jump on the same-sex “marriage” bandwagon-and bring cakes to celebrate. In Minnesota, where parent company General Mills is headquartered, Betty Crocker decided to donate wedding cakes to the first homosexual couples who exchanged vows on the first day that counterfeit marriage was legal. “Betty celebrates all families,” said manager Laura Forero. “We don’t want to be old fashioned,” the company explained. Unfortunately for General Mills, the majority of Americans think natural marriage is anything but old fashioned. And they’ve made it tough on companies like Target, Starbucks, and JC Penney who disagree. Know where your money is going. When you’re at the store, think outside the Betty Crocker box! For a full list of products that are undermining marriage, check out DumpGeneralMills.com.
With Perkins’ tremendous influence over the nation’s cereal buying habits, the Big Dump is likely to heap high. But so as to truly measure Tony’s impact, let’s see where they are today.
Clearly NOM has really made a push, because since last year they’ve added 3,393 names to the pile, for a staggering total of 26,447. Numbers like that strain the imagination. Why, that’s nearly a quarter of the population of Broken Arrow, Oklahoma. It’s more than half the number of people in the US who bought a Yugo in 1987. It’s astonishing that General Mills does not quake at the notion that one-fortieth of a million people have pledged to see if their grocery store has a bargain-brand substitute for their usual purchases.
But undoubtedly, now that Tony’s on board, he will really make a difference. With his help, I’m sure NOM will be able so squeeze out support that will make NOM’s Big Dump truly colossal, perhaps record breaking. Look out, General Mills, because with Perkins’ help, NOM with be able to really apply pressure.
We will, of course, let you know how it all comes out.
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